Sally Aman

Chief Communications Officer
Sally Aman served as a White House communications director in the Office of Vice President Al Gore and is the founder of Aman & Associates, a Washington-based public affairs consulting firm. She is a veteran communications advisor with extensive experience crafting strategies rooted in research-based messaging; creating persuasive public policy and issue management initiatives; developing and implementing crisis communications campaigns; and directing advertising, branding, and media campaigns. She focuses on integrating emerging technologies into powerful communications campaigns that sway opinions and incentivize action.

Elsa Rainey

Public Affairs Director
Elsa has more than a decade of experience in strategic communications and has served as a senior consultant for leading civil rights organizations, national associations, large consumer facing brands, national and regional education and policy initiatives. She has experience organizing and leading coalitions of multiple organizations and their affiliates, leading approaches rooted in strategic and message discipline. Elsa has developed core messaging, and conducted media training, for leading civil rights attorneys, policy leaders and CEO's of large organizations. Her deep bench of media contacts has led to the story placement in outlets including The New York Times, Time Magazine, NPR, Axios, NBC News, CBS News and The Guardian among others. Elsa believes in a strategy first approach to her work and is passionate about developing authentic campaigns that build trust and help purpose-driven organizations thrive.

Jim Gardner

Senior Strategist
​​Jim Gardner, public relations strategist for GPS Influence, focuses on message development aimed at maximizing earned media opportunities and increasing social media engagement. Since joining GPS Influence in 2020, Gardner has worked extensively on thought leadership and advocacy designed to increase awareness and promote solutions for income inequality and racial wealth gap issues. During that time, he has successfully placed stories on Axios on HBO, CBS MoneyWatch, Real Time With Bill Maher, Yahoo Finance television, Bloomberg News, The Hill, and Business Insider, among others.

Gardner, a graduate of the University of Missouri-Columbia, has been involved in professional communications for nearly three decades in a career that spans journalism, politics, and state government. He previously worked as an award-winning business journalist in the Midwest, as communications director for the Missouri Department of Economic Development, the Missouri House of Representatives and Missouri Democratic Party, and as press secretary for Missouri Attorney General Jay Nixon. Gardner currently resides in New Jersey, where he served as communications manager for the New Jersey Department of Banking and Insurance and as deputy press secretary and speechwriter for New Jersey Governor Jon Corzine.

Laura Swinford

Senior Strategist
Laura joined GPS Influence in late 2019 after serving as director of communications for former Kansas City Mayor Sly James. Prior to joining Mayor James’ team at city hall, she was communications director for We Are Missouri, the successful ballot campaign to repeal so-called “Right to Work.” Laura served as director of communications for Missouri Secretary of State Jason Kander before leading Progress Missouri, a communications and research non profit. She’s a veteran of multiple state and local campaigns, and is based in St. Louis.